This will always be one of my favorite case studies. Here’s how I knew Lynn nailed it long before she shared dollar amounts:
1) Her imaginary “Money Honey” was so real to her he had his own personality.
2) He had a sense of humor.
3) She knew what he wanted and did what he said… even when it didn’t make “logical” sense.
And, of course, the results are pretty exciting, too:
“Hi Morgana-Hope this is not too long…just had to share! I listened to your talk yesterday on Money Monster/Money Honey-also listened a week early-both were the Maestro Call. Here are my results:
Last night, I asked my Money Honey what I should do to have more of him in my life. He showed up dressed like John Travolta in the Saturday Night Fever white suit. I couldn’t figure out what was going on…but each time I tried to picture him in different clothes-he changed back into the white suit. So-I gave up and let him dress as he pleased.
Anyway-he told me that the next thing to do was to go to the bank in the morning, and deposit some money from one of my checking accounts to the other. I thought “OK”. And thanked him for stopping by…said ‘adios’.
We have been struggling to collect money from many of our clients right now-and I was feeling a little panicked because I didn’t have enough funds to cover our payroll due to our employees on Friday. We had been contacting our clients who were ‘past due’…but hadn’t been making any progress. So…this morning, at about 10:20, I left work to go to the bank. I put the deposit into the ATM machine, and walked back to my car. Turned on the car-and SATURDAY NIGHT FEVER was playing on the radio. At first it didn’t ‘click’ with me-but then all of a sudden, I started laughing out loud-I thought “what a synchronicity”!
Then-I went to order a coffee for an employee that I had promised to pick up on my way back. As I was waiting for the coffee, I got an email from one of our clients. They were paying us EARLY on a project we just invoiced for! (five figures) They were paying the SAME DAY that we invoiced-and were overnighting the check! The amount of the check WILL EASILY COVER OUR PAYROLL-and the money wasn’t due to us for 45 MORE DAYS!!
The time on my deposit slip is 10:35 AM….the time the client emailed me to tell me about the early payment is 10:37 AM.!! TWO MINUTES!!
I still can’t believe it-I’m in awe
Thanks for sharing this powerful tool with me-I am forever appreciative.”
Note to the reader: the first time I read this I laughed, clapped, and shrieked a little. The second time I cried because it made me so happy to read.
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